SMART Business Goals

posted by Bryan Hawley, DC on Wednesday, December 09, 2015

As we get ready to enter the new year most businesses are looking over the previous years goals and assessing their position on achieving them. This is also the time when they are planning on next years goals, setting dates and achievement checkpoints are put in place. If you are doing this (and if you are in business or trying to build a clientele you should be doing this) remember when setting goals to keep them S.M.A.R.T.

From Zero to 10-15 Clients Per Week!

posted by Custom Craftworks on Friday, October 09, 2015

Today I'm going to bring you in behind closed doors and show you exactly what propelled me to success in only 6 months. After I went through my "dry spell" for about a year, these are the marketing techniques that I implemented that set me apart from my peers and attracted clients into my practice.

Moving? Tell Your Clients!

posted by Custom Craftworks on Friday, October 02, 2015

Packed your boxes...check. Scheduled the movers...check. Turned over the key...check. Contacted your clients? Oops.

The Importance of Testimonials for Your Business

posted by Custom Craftworks on Friday, September 25, 2015

Who do you depend on when you're researching a new restaurant, vehicle or vacation? If you're like most, you're going online to sites like Yelp, Trip Advisor and others to read reviews and weigh the pros and cons before you make a decision. So it's no surprise that massage therapy would fall under the same category. Which is why client testimonials are so important in marketing your practice.

Grow Your Practice in Six Easy Steps

posted by Custom Craftworks on Friday, September 18, 2015

We all want to grow and stretch ourselves. So once you've upgraded your skills, how do you go about sharing this good news with the world--and with future clients? Follow these six easy steps to practice growth.

Kids Are Just Small Adults, Right?

posted by Custom Craftworks on Friday, September 11, 2015

Just as there are pediatric hospitals that are designed to take care of children, massage therapists who want to practice pediatric massage should receive advanced training.